AEU 2022 Assembly Communications Committee Workshop: Best Marketing Practices for Ethical Culture Societies

22 Jul 2022 | 07:30 pm - 09:00 pm

In order to achieve your goals of creating an environment in your communities where Ethical Culture can exist and thrive, you need to increase brand awareness of your Society. While you are doing great work, the next step is to shout about what you’re doing from the rooftops (virtual or literal) so you can address the issues affecting society at a local and national level. This workshop will have panelists from both the AEU and Ethical Societies who play an active role in spearheading marketing efforts for their organizations share their best practices. This will be an opportunity to hear from those who have established successful communications’ strategies and pick their brains on how you can do the same for your own Society.

About our Presenters:

Robin Kravitz serves as the Communications Coordinator at the Washington Ethical Society.  Robyn manages internal & external communications to include WES’ digital footprint on social media and the website. She also freelances and consults for other nonprofits on social media best practices. Her third job is running her own business as a travel agent. She loves all things Disney and has found that the pandemic made her appreciate the things in life that bring her joy.

Louise Jett is a lifelong learner and an educator at heart. She is a full-time faculty member and coordinator of the Graphic and Web Design programs at Lewis and Clark Community College in Godfrey, Illinois. An American Ethical Union Leader-in-Training, she also works in communication roles at the Ethical Society of  St. Louis, the Westchester Community for Ethical Culture and the Secular Student Alliance. Louise considers herself a congregational Humanist and is truly inspired by people who are dedicated to empowering others. She enjoys reading, playing video games and spending time with her family.

Jake Ritter is the Program Support and Communications Coordinator at the American Ethical Union. Jake is responsible for raising awareness of the organization and its member societies by creating engaging and informative content including newsletters, webpages, and social media. A current resident of Harrison, New Jersey, he enjoy watching hie New York sports’ teams try not to lose and spending quality time with his six-pound guard dog, Bowser.

 

Taty Sena is the Community Development Director for the Brooklyn Society for Ethical Culture. Taty has worked as outreach, volunteer and staff coordinator, teacher for both, kids and adults and web developer for the past 25 years. She has helped create and run FringeNYC, which was the largest Multiarts Festival in the Americas for about 20 years, and was part of the team that created the first World Vasectomy Day. Taty is project manager and staff coordinator for the Atlantic Antic Festival, has worked producing multimedia projects and exhibitions for the United Nations and has freelanced for video game companies and Google. In her 20’s, Taty ran an international interfaith group that provided education and health services for small villages in India, Brazil (her home country), Tibet, South Africa, and Uganda, and that experiece shaped her view of values and ethics and brought her to Ethical Culture. Taty is a passionate homeschooler to her daughter and runs several groups in NYC. Live performances of all kinds, exploring history and arts, martial arts, math puzzles and traveling are some of our favorite family activities.

Casey Gardonio-Foat has worked as an art historian, teacher, quilt pattern author, graphic and web designer, and entrepreneur. She handled public relations, media exposure, social media posting, and web design and optimization for both of her small businesses, and continues to enjoy learning about best practices, new techniques, and user-friendly resources that can be leveraged by small businesses, volunteer-run non-profits, and other organizations to produce high-quality results. She has served as the Secretary of the AEU Board of Directors since 2019, and has been a member of the Ethical Society of St. Louis since 2012.

Zoom Info

Join by computer, tablet, or smartphone: https://bit.ly/3nvOVYw

Join by phone: Meeting ID: 841 3154 2286